Kim Kardashian poses with bold red hair as she says ‘love is the whole point’

Kim Kardashian rocked bold red hair on Wednesday night for her Instagram.

The 43-year-old businesswoman revealed the electric red locks were for a shoot day for her skincare and makeup brand, SKKN by Kim Kardashian.

Kim – who stepped out with daughter North, 11, earlier this week – sported a plunging black top with the bright locks for the brief clip from her photo shoot.

The mom of four also shared a mirror snap of herself while rocking a skintight white crop top with gray leggings and a matching jacket.

Kim Kardashian rocked bold red hair on Wednesday night for her Instagram

The 43-year-old businesswoman revealed the electric red locks were for a shoot day for her skincare and makeup brand, SKKN by Kim Kardashian

She took the snap – with her short black locks pulled back into a bun – ahead of getting laser hair removal.

Kim also shared a quote to her Instagram page that read: ‘Love is literally the whole point.’

Hours earlier, Kim shared a trio of selfie while posing in her car.

Kim wore a black zippered top with her long brunette locks around her.

Just days prior, Kim was spotted watching her son Saint, eight, mascot for Real Madrid in Spain.

Kim, who wore a black and white Yankees baseball cap, sported a black bodysuit with baggy taupe colored sweats for the soccer game.

Saint walked out on the pitch with the players ahead of their win against Valladolid.

Kim sported a plunging black top with the bright locks for the brief clip from her photo shoot.

The mom of four also shared a mirror snap of herself while rocking a skintight white crop top with gray leggings and a matching jacket

Kim also shared a quote to her Instagram page that read: ‘Love is literally the whole point.’

Kim wore a black zippered top with her long brunette locks around her

Kim, who wore the same Yankees baseball cap, sported a black bodysuit with baggy taupe colored sweats

Her sighting comes just days after she was spotted watching her son Saint, eight, mascot for Real Madrid in Spain

Saint pictured with the player Vinicius Jr on the field

Kim shares her four kids with ex-husband Kanye West: North, 11, Saint, Chicago, six, and Psalm, five.

The businesswoman posed for an Instagram photo with Real Madrid president Florentino Perez.