She is one of the best known stars in the world.
So there would be no more qualified person to plug her latest product launch than Beyonce herself.
The 40-year-old pop megastar was featured in a newly-released image posted on her Ivy Park Instagram on Sunday featuring her rocking the new Halls Of Ivy range in collaboration with Adidas.
She looked absolutely mad in plaid in a clinging brown, black, and grey dress featuring torso baring cutouts at the sides.
Mad for plaid: Beyonce was featured in a newly-released image posted on her Ivy Park Instagram on Sunday featuring her rocking the new Halls Of Ivy range in collaboration with Adidas
The stunning ensemble is a suit dress which features a removable hood and retails for $180.
She teamed the look with clear-open toed brown heels and a pair of blinged out platinum large designer sunglasses.Just days ago the stunner showcased her sensational curves in a clinging houndstooth bodysuit which was also from their Halls Of Ivy collection.
She selected a peekaboo look that allowed her to flaunt her cleavage and featured slightly sheer legs for a beguiling effect.
Wow: Just days ago the stunner showcased her sensational curves in a clinging houndstooth bodysuit which was also from their Halls Of Ivy collection
Beyonce posed for the pictures in a themed setting filled with foliage to complement the green background of her outfit.
Sharpening her screen siren features with makeup, the mother of three added a touch of glitz to the look with small hoops.
In one sizzling snapshot she stretched herself languorously across a green leather sofa that was sitting outside with a couple of basketballs rolling around below.
She arced her legs in classic showgirl style, throwing them into relief to full advantage, and modeled a pair of specs that slid down the bridge of her nose.
When you got it: The 40-year-old pop diva showcased her sensational curves in a clinging houndstooth bodysuit from their Halls Of Ivy collection
The smoldering sensation shares her daughter Blue Ivy, nine, and twins Sir and Rumi, four, with her husband Jay-Z who recently made a splash by praising her.
Specifically he brought up a comparison between her and the late Michael Jackson, whose legacy has been shaded by pederasty allegations he staunchly denied.
During a Twitter Spaces conversation Jay-Z appeared to elevate Beyonce above the ‘King Of Pop,’ saying: ‘Michael Jackson never had a Coachella.’
However he clarified before making his remarks that his view’s did not necessarily reflect his wife’s as he quipped ‘Bey’s gonna be mad at me for saying this.’
Swanking about: She selected a peekaboo look that allowed her to flaunt her cleavage and featured slightly sheer legs for a beguiling effect